Set yourself up for success in the new year with a solid, doable plan that produces results. In this webinar, you’ll build a comprehensive seven-step marketing plan designed to help you stay competitive, generate new leads, and get the most value from your current clients.
Takeaways • Overview of the online marketing channels you can tap into to maximize your leads and sales. • Creating a playbook for implementation and success • Tools to streamline and automate marketing tasks and generate more sales
About the presenter: Gloria Lafont is a mother, grandmother, and entrepreneur. Throughout her business career, she has started, bought, lost, and sold a dozen businesses, including a distributorship, which she sold in 2015. She currently owns Action Marketing, a digital marketing agency founded in 2007, specializing in advanced digital marketing, including SEO and Online Advertising, to generate leads and increase sales for promo distributors. Gloria is a supporter of education and cultural arts, regularly volunteering her time and donating marketing support to help various organizations grow in membership and revenue. She enjoys family time, the beach, tech, and speaking engagements on topics of business growth and women's empowerment.
AI is no longer a futuristic tool, it’s here, and it’s revolutionizing how we create, market, and sell. Yet most professionals in the promotional products industry are barely scratching the surface of its potential. The secret to unlocking AI’s power lies in prompting, the art of asking the right questions, in the right way, to generate exceptional results. In this workshop, Cliff Quicksell, CSP, MAS+, MASI, will demystify prompt engineering and show you how to collaborate with AI as a true creative partner. You’ll leave with the knowledge, confidence, and actionable strategies to turn ChatGPT-5 into your competitive edge.
Five Key Takeaways:
1. The Formula for Exceptional Prompts - Discover the four-part formula: Clarity, Context, Constraints, and Iteration, that ensures every prompt you craft delivers useful, actionable, and high-impact results.
2. From Assistant to Collaborator - Learn how to treat ChatGPT-5 not as a task completer but as a creative teammate, capable of brainstorming, refining, and co-developing campaigns and strategies with you.
3. Crafting for Your Audience - Understand how to give AI the right context, audience demographics, tone, style, and desired outcomes, so your outputs are always client ready.
4. Practical Prompting in Action - See real-world promotional product scenarios, like campaign ideation, email drafting, packaging pitches, and ROI storytelling, transformed through effective prompting.
5. Building Your AI Toolkit - Walk away with a set of reusable prompts, techniques for refinement, and the mindset to continuously experiment, improve, and maximize your results with AI.
About the Presenter:
Cliff Quicksell, CSP, MAS+, MASI, is a seasoned expert with over 40 years in promotional marketing. As a highly regarded speaker, trainer, and consultant, he has spent 40 years helping associations and national business groups enhance their marketing strategies, improve team motivation, and drive business growth. Cliff is the President of Cliff Quicksell Associates.
Join us as we wrap up 2025 with a night of fun, fellowship, and festive cheer at the PPAMS Holiday Party!
This year we’re supporting our charity partner, New Leash on Life. Please bring donations of pet food and treats to help make the season brighter for animals in need. For your donation you'll be entered to win give-aways and PRIZES!
Don’t miss out—we can’t wait to celebrate with you!
2024 PPAMS MidSouth PromoShow will be here before you know it. Reserve your exhibit space now through January 22, 2024 to get $150 early bird discounted rate.
SCHEDULE OF EVENTS*:
WEDNESDAY, FEBRUARY 16, 2026
1pm-5pm: Exhibitor Set-Up 6pm-7pm - PPAMS Cocktail Reception7pm-9pm - Annual Membership Meeting and Awards Dinner TBD - After party
1pm-5pm: Exhibitor Set-Up 6pm-7pm - PPAMS Cocktail Reception7pm-9pm - Annual Membership Meeting and Awards Dinner
1pm-5pm: Exhibitor Set-Up
6pm-7pm - PPAMS Cocktail Reception7pm-9pm - Annual Membership Meeting and Awards Dinner
TBD - After party
THURSDAY, FEBRUARY 17, 2026
7am-9am: Exhibitor Set Up 9am: Registration Open 9am-10am: Educational Seminar (TBD) 10am-2pm: Show floor open to distributors and their clients 2pm: Exhibits and Registration Closes *Schedule of events and venues are subject to change. PPAM will notify exhibitors and attendees of changes that affect them prior to the event. All exhibitors will be assigned to the based on the order of their registration date. Priority placement will be given to exhibitors who select the "Premium Booth Upgrade" option on their registration form. By completing your registration for this event - whether via the registration site, email or phone - you agree to abide by all terms and conditions specified in the 2026 PPAMS MidSouth PromoShow contract.
7am-9am: Exhibitor Set Up
9am: Registration Open 9am-10am: Educational Seminar (TBD)
9am: Registration Open
9am-10am: Educational Seminar (TBD)
10am-2pm: Show floor open to distributors and their clients
2pm: Exhibits and Registration Closes *Schedule of events and venues are subject to change. PPAM will notify exhibitors and attendees of changes that affect them prior to the event. All exhibitors will be assigned to the based on the order of their registration date. Priority placement will be given to exhibitors who select the "Premium Booth Upgrade" option on their registration form. By completing your registration for this event - whether via the registration site, email or phone - you agree to abide by all terms and conditions specified in the 2026 PPAMS MidSouth PromoShow contract.
2pm: Exhibits and Registration Closes *Schedule of events and venues are subject to change. PPAM will notify exhibitors and attendees of changes that affect them prior to the event.
2pm: Exhibits and Registration Closes
*Schedule of events and venues are subject to change. PPAM will notify exhibitors and attendees of changes that affect them prior to the event.
PPAMS All Show Registration
Exhibitors can now register for all of PPAMS's 2026 trade shows through one convenient site. This includes:
PromoShow (Nashville) – February 17, 2026
Road Show (Memphis) – August 4, 2026
Road Show (Nashville) – August 5, 2026
Road Show (Knoxville) – August 6, 2026
Road Show (Chattanooga) – August 7, 2026
Through this site, you’ll be able to select your exhibit options for each show, lock in early-bird discounted rates, and confirm your participation by accepting the contract terms and conditions.
If you are interested in sponsorship opportunities, please contact Rocky Moreno at Rocky@ppams.com to discuss available packages.
2026 PPAMS Road Shows
Dates, Schedules & Venues*
Memphis Roadshow - August 4, 2026 Avon Acres, 4361 Summer Ave, Memphis, TN 38122
Set up 7am-10amShow Times 10am-1pm
Nashville Roadshow - August 5, 2026 The Fairgrounds Nashville, 625 Smith Ave, Nashville, TN 37203 Set up 7am-10amShow Times 10am-1pm Knoxville Roadshow - August 6, 2026Rothchild’s Catering & Conference Center, 8807 Kingston Pike, Knoxville, TN 37923 Set up 7am-10amShow Times 10am-1pm Chattanooga Roadshow - August 7, 2026Embassy Suites by Hilton Chattanooga Hamilton Place, 2321 Lifestyle Way, Chattanooga, TN 37421 Set up 7am-10amShow Times 10am-1pm *Venues and schedules are subject to change. PPAMS will notify exhibitors and attendees of any changes that will affect them as soon as possible.
Nashville Roadshow - August 5, 2026 The Fairgrounds Nashville, 625 Smith Ave, Nashville, TN 37203 Set up 7am-10amShow Times 10am-1pm
Nashville Roadshow - August 5, 2026 The Fairgrounds Nashville, 625 Smith Ave, Nashville, TN 37203
Knoxville Roadshow - August 6, 2026Rothchild’s Catering & Conference Center, 8807 Kingston Pike, Knoxville, TN 37923 Set up 7am-10amShow Times 10am-1pm Chattanooga Roadshow - August 7, 2026Embassy Suites by Hilton Chattanooga Hamilton Place, 2321 Lifestyle Way, Chattanooga, TN 37421 Set up 7am-10amShow Times 10am-1pm *Venues and schedules are subject to change. PPAMS will notify exhibitors and attendees of any changes that will affect them as soon as possible.
Knoxville Roadshow - August 6, 2026Rothchild’s Catering & Conference Center, 8807 Kingston Pike, Knoxville, TN 37923
Chattanooga Roadshow - August 7, 2026Embassy Suites by Hilton Chattanooga Hamilton Place, 2321 Lifestyle Way, Chattanooga, TN 37421
*Venues and schedules are subject to change. PPAMS will notify exhibitors and attendees of any changes that will affect them as soon as possible.
Visit PPAMS.COM/ROADSHOWS for more SHOW CONTRACT
Call or Fax Us Office: (615) 465-8109 Fax: (931) 695-5441
Address:PO Box 290961Nashville, TN 37229
